New Business and Marketing Manager

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Job title: New Business and Marketing Manager

Company: Publicis Groupe

Job description: Saatchi & Saatchi marketing materials. Provide support across the growth team on all social media, PR, events and new…. You will be responsible for the day to day management of the agency’s social media channels and website, including but not exclusive…

Expected salary:

Location: London

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A new business and marketing manager plays a critical role in a company’s success. This individual is responsible for developing and implementing strategies to promote the company’s products or services, increase brand awareness, and drive sales.

One of the key responsibilities of a new business and marketing manager is to develop a comprehensive marketing plan. This plan outlines the company’s marketing goals, target audience, and strategies to reach potential customers. The manager conducts market research to identify consumer needs and preferences, as well as industry trends and competitors. They use this information to inform their marketing strategies and create campaigns that resonate with the target audience.

In addition to creating a marketing plan, the new business and marketing manager is responsible for executing the marketing strategies and evaluating their effectiveness. They oversee the company’s advertising and promotional activities, which may include print, digital, and social media advertising, as well as public relations efforts. The manager measures the success of these campaigns by tracking key performance indicators, such as sales revenue, customer acquisition, and brand awareness.

Furthermore, the new business and marketing manager is responsible for building and maintaining strong relationships with key stakeholders, such as clients, suppliers, and industry influencers. They work closely with the sales team to align marketing efforts with sales objectives and ensure a seamless customer experience. The manager also collaborates with the product development team to understand new product offerings and create marketing strategies to support their launch.

Another crucial aspect of the new business and marketing manager’s role is staying up-to-date with industry trends and innovations. They continuously monitor market conditions, consumer behavior, and technological advancements that may impact the company’s marketing initiatives. This includes staying informed about new marketing platforms and tools that can optimize campaign efforts and improve ROI.

Overall, the new business and marketing manager plays a pivotal role in a company’s growth and profitability. By developing and executing effective marketing strategies, they increase brand visibility, attract new customers, and drive sales. Their ability to stay ahead of industry trends and leverage innovative marketing techniques ensures that the company remains competitive and adaptable in a rapidly changing business landscape.

Job date: Sat, 22 Jul 2023 04:39:31 GMT

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